INP (Interaction to Next Paint) is the Core Web Vital most sites fail—reports put the failure rate above 40%. It measures how quickly your page responds to every interaction, and “Good” means 200 milliseconds or less at the 75th percentile of real users. Unlike loading problems, you almost never fix INP with caching or a…
A hands-on playbook for passing all three Core Web Vitals — especially INP, the one most sites fail.
An SEO audit is a structured review of everything that affects how a site is found, understood, and converted: its technical health, its content quality, and the trust signals that search engines and AI answer engines rely on. Done well, it doesn’t end in a 200-point report. It ends in a short, ranked list of…
